What services do you offer beyond investing?

Comprehensive planning, including retirement income strategies, tax-efficient investing, estate and legacy planning, risk management and wealth preservation.

How do you build my investment strategy?

We create a customized plan based on your goals, risk tolerance, timeline and current financial situation — supported by thorough analysis, never a template.

How often will we meet or review my plan?

We offer regular reviews — quarterly or semi-annually — for wealth management, and we're always available for ongoing support when your life or financial situation changes.

What makes SWAN different from larger firms?

You get personalized, one-on-one attention from a locally owned firm — and our planners understand the Florida lifestyle and retirement market first-hand.

What is your investment philosophy?

We focus on long-term, disciplined investing — avoiding emotional decisions and short-term market noise while staying aligned with your goals.

SWAN Retirement Strategies — Retirement Planning in Sarasota

5.0

58 of 58 five-star client reviewsGoogle verified

Found In

58 of 58 client reviews are 5 stars (Google verified). Reviews are voluntary and uncompensated — SWAN does not solicit paid reviews and does not edit, control, or influence review content. Reviews are not a guarantee of future results, and past performance is not indicative of future results. Logos shown indicate platforms where SWAN’s content or listing can be found and do not imply endorsement. See full ratings & recognition disclosures.

This is what you're planning for.

Saturday Morning

Explore →

Saturday morning.

No alarm.

7:12 AMThe week can wait. It's been waiting for years.

Breakfast

Explore →

Breakfast.

Gulf view.

9:47 AMNowhere you need to be. Nothing you have to do.

The Plan Working

Explore →

The plan working.

On your terms.

Every dayYears of decisions, quietly paying off.

The Horizon

Explore →

The horizon.

Yours to reach.

What it was forThis is the life all those decisions were building.

Every one of these people
made a decision first.

Retirement doesn't happen. It's built — one plan, one decision, one conversation at a time. That's what Murrell has done for 28 years.

Chief Executive Officer · Senior Wealth Advisor

Murrell Winter

"My commitment to my clients is personal as much as it is professional."

B.S. Finance · Palm Beach Atlantic | M.S. Finance · Univ. of Tampa | FL Registered Advisor

Dylan Clements

Chief Operating Officer

Stephanie Platt

Back-Office Operations & Marketing

Missy Eberz

Client Relations

Lauren Krull

Onboarding & Operations

Meet the team →

General Retirement Planner

Do you actually know
if you have enough?

Most people think they do. Some do. Some have a gap no one has looked at. Slide the numbers to match your life for a rough picture of your monthly income in retirement — then we pressure-test it against taxes, healthcare, and market timing.

Your Retirement, In Motion

I am 52 years old

3570

Work becomes optional at 65

5080

Current retirement savings: $400K

$0$2M

Adding $2K/month toward retirement

$0$10K

Expected Social Security: $2,800/mo

$0$4.8K

I want to live on $7K/month

$1K$20K

Portfolio at retirement—

Total monthly income—

Planning gap—

Assumes 7% annual return, 4% safe withdrawal. Illustrative only — not financial advice.

Talk to Murrell →

DROP Planner · Florida public employees

Thinking about DROP?
Here is what it is.

DROP — the Deferred Retirement Option Program — lets Florida Retirement System (FRS) employees (teachers, firefighters, police, and other public workers) lock in their pension and keep working up to 8 years. Each monthly pension is set aside, earns interest, and is paid out as one lump sum when you leave — on top of the pension you keep for life.

A quick estimate

Monthly pension at DROP start: $4,000

$1K$12K

Years in DROP: 5 (FRS allows up to 8)

Estimated lump sum —

Assumes FRS's 4% interest. City and municipal plans vary — the full assessment uses your plan's exact terms.

The slider is a rough sketch. Your real answer is the full DROP Ready assessment — your readiness score, your three biggest decision flags, and a one-page exit map you can bring to any advisor.

Take the DROP Ready Assessment →

Free · confidential · about 3 minutes

Success Stories

5.0 out of 5 · 58 Client Reviews on Google

Fifty-eight client families. Not one below five stars. These are the people who found SWAN — and never looked back. The next story could be yours.

"By far the best thing I've done in the past decade is connect with Murrell Winter and SWAN — in regard to my DROP and other retirement investments. I thank God I trusted him with my finances."

Marjorie R.

Google Review

"I've chatted with Murrell a few times now, and right away you'll notice he's knowledgeable, friendly, and full of integrity. He had me fill out our financial information ahead of time so he could get a picture of our situation."

Mike G.

Google · Local Guide

"Murrell is so honest and helpful. He put me in some very good strategies — it gives me hope for a great retirement. He also went above and beyond to help me set the program up on my computer and phone."

Linda K.

Google Review

Read all reviews →

Straight Answers

Questions worth asking
before you trust anyone.

Yes. At SWAN Retirement Strategies, we act in our clients' best interests at all times — meaning every recommendation is made with your financial well-being as the top priority.

We believe in transparency. Compensation is fee-based. Some accounts have zero fees, and others are based on a percentage of assets under wealth management. You'll always know what you're paying.

We work with individuals, families, retirees and business owners across Sarasota, Venice, Englewood, St. Petersburg and Port Charlotte who want a clear financial strategy and long-term guidance.

All questions →

Where We Serve

Rooted in Sarasota.
Working nationwide.

Face-to-face when you want it, full-service virtual when you don't. Complimentary phone & Zoom consultations, free estimates within 1–2 business days, and same-day emergency appointments.

Sarasota — HQ Venice Englewood Port Charlotte Fort Myers Naples Tampa St. Petersburg Lakeland Sebring Orlando Titusville West Palm Beach Fort Lauderdale Miami + Nationwide

SWAN Retirement Strategies office at 2553 Fruitville Road, Sarasota, FL

Our office · 2553 Fruitville Road, Sarasota, FL 34237

Your Turn

You've earned the
payoff.

The building. The sacrifices. The decades of quiet decisions. They were always leading somewhere.

Now let us take it from here — steward what you've built, and help write the next chapter: the one where the plan simply works, and you finally get to enjoy it. That's the whole reason SWAN exists — and the whole reason you'll rest easy.

Become the next success story → Or call (941) 271-9005 · complimentary · entirely confidential

Free · Confidential · No obligation

Get your SWAN Intelligence Report

Answer a few quick questions and we’ll prepare a personalized retirement report for you. We typically reply within 1 business day, often the same day.

First name *

Last name *

Email *

Phone *

Asset range

Top concern

How did you hear about us?

Anything else we should know?

Mobile opt-in or phone numbers for the purpose of SMS are not being shared with any third party and affiliate company for marketing purposes.

Prefer to call? (941) 271-9005